Most one-page hamiltel.com web sites (also called one-page sales letter websites or tiny web sites) have merely one purpose — to sell a product or service. My alteration to the one-page web site technique has been a hesitant one, as I hate examining all the revenue copy. However , the facts have a tendency lie — one-page web sites written like a lengthy sales copy are probably the most effective ways to sell you merchandise online. A lot of people don’t basically read nearly anything online. Instead, they have a look at a page, seeking out info that may be bold, in a larger font size, within a different color, or in a bulleted format. Therefore, Internet marketers have realized that the most information and facts about your item needs to catch the reader’s eyes because they scan the page.
This is what you need to start:
1 . A niched product for an easily identifiable target market. One-page web sites might be best if you have a product or service for a extremely specific niche market, as an eBook means teach a parrot to talk, an e-course on how to commence your own bead creating jewelllery business, or maybe a set of Compact disks on how to coach yourself to play the piano. You need to be capable to identify and describe your target market, from determining the particular target market requires and what they’ll buy (as very well as simply how much they will pay) to what stories they read, what groups/associations do they belong to, and where that they hang out equally on- and offline. Make sure you know something special in your target audience before continuing to the next stage.
2 . Appropriate. The website name for your one-page site will need to mirror or closely resemble your product name, or possibly a prominent characteristic of your product. So , for example , if you are a hypnotist and you have a podcast that you are selling method use self-hypnosis to lose weight, therefore you’d want to try and obtain a domain name just like. Try and get the. com variety of your website name if possible, but if that’s not available, seek out the hyphenated adaptation of the. com domain name.
If you have an existing site, your domain name can be forwarded and disguised to an inside page of the website in order that it appears like a separate website without having to pay for additional hosting. is just where I acquire all of my domains, plus they offer website url forwarding and masking as an element of their domains registration service plan.
If you don’t currently have a web site, you have to determine what your web business needs will probably be in the next few months to determine what kind of hosting and website services you might need.
3 or more. A give-away. You have two goals to your one-page web site: get the get in touch with info out of your visitors and convert these people into paying out customers. The easiest method to obtain get in touch with info coming from a visitor is usually to create a related information item (ebook, electronic digital tips report, special statement, podcast or perhaps other audio file, ecourse, video, etc . ) where the content is really so compelling the visitor gladly parts with his/her identity and primary email address to obtain the no cost giveaway. You can also create a discount, say a trial period for the purpose of $1, and gives access only to those who gives you their get in touch with info. By providing you their very own contact information, they have become a warm lead and you may start to create a relationship with them.
5. Your product. There are numerous products you can create to offer online. Those that are easiest to create and require minor investment (other than your time and efforts to create them) and are offered by an electric download incorporate an guide or particular report, a podcast (audio recording of your interview or telelcass), or perhaps an ecourse. Of these, should you have almost everything you must create a great ebook. I like to recommend that you structure in e-book in a word application program, like Microsoft Expression. You’ll in that case want to format that into a locked PDF document so that is actually more difficult to illegally duplicate. I as well encourage you to have a PDF program that allows you to create clickable links in the document which means that your buyers could easily click on web sites from your electronic book. I prefer the Adobe Aerialist program to produce PDF records, as Firebrick PDF contains both of these features, but there are a lot of low-cost or free programs offered that will permit you to convert basic word producing files to PDF data format.
To make the product more pleasing, you need to have a protective cover created. This cover can certainly serve as the cover with the virtual merchandise, and you can put it to use as an icon in emails and your shopping cart as a visual representation of the product. There are numerous of visual artists who all create ebook and other product covers, and several bits of software you can aquire to create the own. I never been too satisfied with the results from software, and so i hire Heather Colman of, who does a great job.
5 various. A merchant account. In order to acquire payments, you need to be able to take credit card repayments online. Your merchant account firm needs to give a “virtual terminal”, which enables you to enter and process deals online and cadre with your shopping cart software program. One of the most commonly used online terminal is that provided by. If you want to purchase a merchant account, you can begin by using third-party cpus like PayPal or Clickbank . com, but they offer less versatility than a total merchant provider.
6. Shopping cart application. Ultimately, your shopping cart software is a workhorse suitable for you and enable one to automate various functions of the online business. The cart that I highly recommend is,, which offers lots of flexibility in how you list and package products, offers buyers a 24-hour download URL for the purpose of downloading the electronic item, has integrated autoresponders so that you can automatically contact your potential buyers, and a message broadcast function so that you can send out special sees to the customers or qualified prospects on your list.
7. A squeeze page. A squeeze page offers the visitor entry to some piece of information in exchange for the customer parting with his name and first email address. The knowledge has been “squeezed” out of the visitor, hence the name with the page. For this page you’ll be wanting to have an eye-catching graphic, persuasive headline, a quick list of benefits that the visitor will receive in case the visitor gives you his speak to info instantly, and a form for the customer to fill in to receive the knowledge.
8. The sales letter webpage. This is the principal sales page of the one-page site, containing long sales letter with benefits of the product and testimonials of others who’ve employed the product, Which formula pertaining to writing a highly effective one-page sales letter site, and I use a course called Immediate Sales Letter Generator, that helps me personally by requesting me a number of questions that could enable me personally to create the copy for the purpose of the webpage. The mixture for a one-page sales letter site is generally an attention-getting topic, a strong starting statement, human body of the document that describes the features and benefits of what you’re supplying, the actual provide itself, and then asking for the sale. Most web pages are created very in the same way. If you look at one of the web sites from the major Web marketers, you’ll find this style employed again and again.
being unfaithful. Follow-up car responders. The capability to continue to touch base and “touch” your prospective customers is key in developing a romance with them so that they push from a prospective client to a purchasing customer. I create a group of 6-10 approximately autoresponders which might be sent out above the 3 weeks following a purchase to check on in with the purchaser, or to interest the purchaser in another item. The shopping cart program I use has autoresponders constructed in. Other trustworthy autoresponder services include and.
10.. Visitors the site. Because your site is only one web page, it will be virtually ignored inside the organic search engine ranking method. There’s simply not enough happy to warrant a high ranking in any keyword you might select. The easiest way to drive traffic to a one-page web page is to invest in keywords, or perhaps pay-per-click marketing and advertising. Google’s Ppc, and Yahoo’s Search Marketing (formerly Overture) will be two of the best-known pay-per-click advertisers. Yahoo is probably the simplest with which to start out.
Completing a one page web page won’t happen overnight. Nevertheless , with a bit of research, superb copywriting, and a marketing prepare in place, a one-page internet site can easily be occupied as a profit centre for your organization.